Let me just say, women writers kind of get the shaft when it comes to what their book covers look like and it is absolutely infuriating!
Here is my philosophy when it comes to reading. Readers should read good books. The author's gender shouldn't really factor into it. Read what you like and what interests you!
I know that you shouldn't judge a book by it's cover but if you're browsing in a bookstore, I think many of us have a tendency to pick up books that have covers that interest us. We are visual creatures of course. I think that the more gender neutral covers probably get more people to pick up the book than one that is very pink and very flowery.
I understand that an attractive cover is an incredible marketing tool but it is so frustrating when books by female authors seem to be limited by their covers. I will be the first to tell you that I have judged books by their covers before. Before getting a Kindle, you would have been hard pressed to see me reading a book with a scantily clad female and a muscle-bound man in public (ahem, romance books). Once I got a Kindle, I had no shame because no one could see what I was reading and judge me. Is it sad that I cared about what strangers thought about what I was reading? Yeah but tis the truth. I bet you that there are a lot of males that feel the same way about books with any sort of foofy covers. They are not even going to give a fair consideration to those books.
|Tis the hardcore truth, you guys.
Publishers and marketers, please give female authors a fighting chance. When you give these books such ridiculous covers, I would venture to guess that you are alienating at least 50% of the good people of this earth that read. Do better by ALL of your authors!
What do you all think about this?
Other important stuff:
Maureen Johnson's blog on why she did the cover flip experiment.