Author: Yvon Chouinard
Publish Date: April 16, 2019
What's the Story?:
Synopsis: "For nearly 80 years, Patagonia founder Yvon Chouinard has followed his own advice, pursuing outdoor adventures, business excellence and environmental activism with equal fervor. Since 1950, he has captured the lessons and revelations he’s learned in articles and books, personal letters and poetry, introductions and eulogies."
My Two Cents:
In "Some Stories: Lessons from the Edge of Business and Sport," you get a front row seat with Patagonia-founder Yvon Chouinard. Not only did he start a very successful outdoor gear company, he also believes in the power of nature and the need to protect it for future generations to come. Patagonia as a company has been making waves recently for some of the work that it is doing on topics such as conservation and climate change.
I was drawn to this book because I have really liked following Patagonia's shifts as a company committed to doing better. I really didn't know much about Yvon Chouniard before reading this book and while a flat-out biography of him would have been interesting, it was really great to get to know him through his own words and specifically reading his words on things he really cared about. This is a man that has a very good sense of himself and what he wants to strive towards.
The book contains all sorts of stories that Chouniard wants to tell from both his personal adventures and long career. There are essays on wonderful places and the experiences he had there (my to-travel list is so much longer now). There are ruminations on the problems that plague our natural world and seem insurmountable. There are tributes to those that Chouniard loved and lost. One of my favorite essays in the book is a letter that he writes to his daughter as she goes off to school and to make her own way in the world. The essays throughout the book are passionate and often moving. In addition to some lovely odes to this beautiful world we live in, there is also some pretty amazing photography.
This book made me want to go take a long, beautiful walk somewhere with mountains, trees, lakes, and streams and just think about this wonderful place we call home. This book would be a lovely gift for anyone who loves the great outdoors!